職位描述
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The E-commerce Operation Senior Supervisor will be responsible for paid advertising and crowd operations on EC channels, focusing on maximizing ROI through precise targeting and budget optimization. Also, the role will take charge of daily operation support of WeChat Mini-programs and DEWU managing TP and ensuring business targets are achieved.
1.Paid Advertising
61 Lead EC paid advertising strategy, implementation, and optimization across channels such as Tmall, JD etc.
61 Manage TP to continuously test and optimize advertising tools, TA, key words and assets to increase advertising efficiency and ROI.
61 Maintain good partnership with paid media related Xiaoer to seek better platform resources and supports.
61 Manage and track paid media budget, and contribute to EC profitability.
2. Crowd Operation
61 Utilize platform tools such as Data Bank and SYCM to conduct in-depth crowd analysis to identify high-potential customer segments and optimize new customer acquisition strategies.
61 Analyze existing customer purchase behavior to develop detailed customer segmentation, precisely re-reach and convert them.
61 Constantly monitor the latest trends on platform and competitors, find high-potential consumers, such as GenZ and then provide new customer acquisition suggestion accordingly.
3. EC Operation
61 Develop and execute monthly/weekly/daily operation plans for DEWU and WeChat Mini Program to drive revenue growth, and achieve sales targets.
61 Oversee the daily operations of these platforms, working closely with TP partners to ensure all tasks are carried out smoothly.
61 Maintain regular communication with platform Xiaoer to gain resource support and stay updated on platform trends.
61 Communicate with relevant teams about assortment
1.Paid Advertising
61 Lead EC paid advertising strategy, implementation, and optimization across channels such as Tmall, JD etc.
61 Manage TP to continuously test and optimize advertising tools, TA, key words and assets to increase advertising efficiency and ROI.
61 Maintain good partnership with paid media related Xiaoer to seek better platform resources and supports.
61 Manage and track paid media budget, and contribute to EC profitability.
2. Crowd Operation
61 Utilize platform tools such as Data Bank and SYCM to conduct in-depth crowd analysis to identify high-potential customer segments and optimize new customer acquisition strategies.
61 Analyze existing customer purchase behavior to develop detailed customer segmentation, precisely re-reach and convert them.
61 Constantly monitor the latest trends on platform and competitors, find high-potential consumers, such as GenZ and then provide new customer acquisition suggestion accordingly.
3. EC Operation
61 Develop and execute monthly/weekly/daily operation plans for DEWU and WeChat Mini Program to drive revenue growth, and achieve sales targets.
61 Oversee the daily operations of these platforms, working closely with TP partners to ensure all tasks are carried out smoothly.
61 Maintain regular communication with platform Xiaoer to gain resource support and stay updated on platform trends.
61 Communicate with relevant teams about assortment
工作地點
地址:One Corporate Avenue
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詳細位置,可以參考上方地址信息
求職提示:用人單位發(fā)布虛假招聘信息,或以任何名義向求職者收取財物(如體檢費、置裝費、押金、服裝費、培訓費、身份證、畢業(yè)證等),均涉嫌違法,請求職者務必提高警惕。
職位發(fā)布者
Stel..HR
華特迪士尼(中國)有限公司
-
娛樂·運動·休閑
-
1000人以上
-
外商獨資·外企辦事處
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上海市浦東新區(qū)川沙
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應屆畢業(yè)生
本科
2026-02-28 17:17:19
981人關注
注:聯(lián)系我時,請說是在四川人才網上看到的。
